At the 10th Annual Toy of the Year (TOTY) Awards, widely known as the "Oscars" of the toy industry, LEGO MINDSTORMS was presented with top honors!
The annual gala, hosted by the Toy Industry Association, Inc. (TIA) and held as the kick-off to the 107th annual American International Toy Fair, paid tribute to the best in toys and children’s entertainment; outstanding achievements by individuals, teams, and companies; and the creativity and playful spirit upon which the toy industry is based.
LEGO MINDSTORMS was recognized for helping children develop special skills and knowledge through play and awarded Educational Toy of the Year status.
Nearly a dozen other awards were presented including Activity Toy of the Year, Game of the Year, and Innovative Toy of the Year. To read more about the event, visit http://www.toyassociation.org/AM/Template.cfm?Section=TOTY_Awards